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There’s been a lot written about this topic every since Google once said ‘we will penalise’ and then reversing their position at the start of the year stating that as long as the content follows Googles EEAT principles then AI generated content will not be penalised. Black and white right?, well not quite, with ChatGPT having 180m users, it would be fair to say that there has been an influx of content being generated, and with it a rise in AI detection tools, ‘marking your work’ albeit only giving you a probability.

So we decided to put it to the test, five articles, fresh searches, all on ChatGPT, the only difference was the complexity of the script, which was also asked to generate the metadata and page title. Same hero image was used on all pages, and all submitted to Search Console for indexing. No interlinking was added to minimise the uplift from ‘link equity’. Note these are not quality articles, and are meant for test only.

The scripts were as follows:

Script 1: not enhanced

Script: Write a short blog post on robots. Create page title and meta description

6th Jan – no sign on GSC

Script 2. enhanced

Script: Write a short blog post on robots, in a first style, casual tone. mention recent trends and findings. Create page title and meta description

6th Jan – position 26, first seen Jan 2

Script 3: Super enhanced

Script: Write a short blog post on robots, in a first style, casual tone. mention recent trends and findings. The target keyword is robots. do not keyword stuff. vary sentence structures and vocabulary. Create content that defies typical structures or perspectives. Vary sentence structures and vocabulary, use Irregular Structure and Unpredictable Transitions. Use Colloquial Language and Idioms for the UK. Create page title and meta description.

Jan 6, position 21, first seen 12th Dec,

Script 4 – Persona led, simple instruction (Cavefish persona)

6th Jan, position 33.7, first seen Dec 11,

Script 5 – Experts feedback post

Script: Write a comprehensive blog post on robots. Provide detailed examples and practical insights to illustrate the potential impact of robots on society, while also addressing any potential challenges or limitations that people may encounter when incorporating this technology into their workflow. AutoMagically Make This a 10/10! emulate a group of experts detailed feedback on the blog post Incorporate the experts’ feedback into a revised version of the blog post create an seo optimised page title, meta data, an image description with alt tag

Script 6 – Secret sauce – 22/1/24

6th Jan, position 19, first seen Jan 2

I’ll be updating this blog post as I start seeing the data, and reporting back weekly.

11th Dec 2023 pages submitted for indexation

13th Dec 2023, all pages indexed by Google.

15 Dec – script 3, super enhanced got indexed at position 21

15 dec – script 4, persona led, indexed at positions 73

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